Lythe Transportation (concept)
Client: Brand concept for visual design course at U.C. Berkeley
Date: December 2019
Skills: Branding, Graphic Design
This brand visual identity and the accompanying marketing collateral were created as part of a visual design concepts course that I took through U.C. Berkeley.
It’s not often that one gets the opportunity to develop a new brand system and all the marketing components from start to finish, so this is included here as a sample of how a brand visual identity can be applied across a variety of marketing pieces.